Midori Ippai Project Activities LINE 167FY2016 1st Adopt Program Yoshino River (River Cleanup) April 9, 2016 NTT West Tokushima Group
On April 9, 2016 (Saturday), NTT West Tokushima Group held the first "Adopt Program Yoshino River" for FY2016, an activity to clean up the riverbed of Yoshino River.
Also part of the "Midori Ippai Project" and "NTT West Clean Environment Mission," the "Adopt Program" is a project that divides the riverbed of Yoshino River into segments, and participants (groups, companies, etc.) are invited to "adopt" each of the riverbed segments.
Participants will become the "foster parent" of the riverbed segment they are in charge of, which is their "foster child," and cleanup and beautification activities are carried out periodically (at least three times a year). Cleaning and beautification is held at the 600m segment of riverbed and levee on the left bank that is 1,400m to 2,000m upstream from the mouth of Yoshino River.
Despite falling on a non-working day, a total of 101 participants, including employees, family members and retired employees of NTT West Tokushima Group, gathered at 8:00 a.m. to take part in the trash collection work, which lasted for about an hour.
As "Tokushima Marathon 2016" will be held very soon on April 24, this activity was held in response to the request from the Tokushima Marathon Executive Committee to assist in cleaning up and beautifying areas around the marathon course.
All the participants focused and united their efforts to engage in the cleaning and beautification activity on this day not only because they wanted to protect the beautiful nature and landscape of Yoshinogawa, which is also known as "Shikoku Saburo," but also because of the innate hospitality of the Tokushima Prefecture residents who wish to welcome all runners of the marathon event regardless of whether they are from Tokushima or other regions.
Trash collected included about 18 bags of combustible garbage, 25 bags of non-combustible garbage, car tires that need to be disposed as industrial waste, containers, utensils, plywood, rubber tubes, plastic buckets, hose reels and large quantities of plastic wastes. The area around the levee and riverbed transformed beyond recognition and regained its beauty after the cleaning.
In the closing address, Mr. Fujimi, Planning and General Affairs Department Manager of NTT West Tokushima Branch, expressed his words of gratitude on behalf of the secretariat as it was the first time for the first round of the Adopt Program Yoshino River held in April to exceed 100 volunteer participants. He also looked forward to a large turnout for the upcoming "Tokushima Downtown Flower Road (Flower Planting Event)," which is scheduled on May 15 (Sunday) at the downtown area of Tokushima.
The event ended with a group photo-taking for all participants with the beautified Yoshino River as the background. Participants of the activity on this day probably felt equally refreshed, just like the scenery of the river after cleaning.
Also part of the "Midori Ippai Project" and "NTT West Clean Environment Mission," the "Adopt Program" is a project that divides the riverbed of Yoshino River into segments, and participants (groups, companies, etc.) are invited to "adopt" each of the riverbed segments.
Participants will become the "foster parent" of the riverbed segment they are in charge of, which is their "foster child," and cleanup and beautification activities are carried out periodically (at least three times a year). Cleaning and beautification is held at the 600m segment of riverbed and levee on the left bank that is 1,400m to 2,000m upstream from the mouth of Yoshino River.
Despite falling on a non-working day, a total of 101 participants, including employees, family members and retired employees of NTT West Tokushima Group, gathered at 8:00 a.m. to take part in the trash collection work, which lasted for about an hour.
As "Tokushima Marathon 2016" will be held very soon on April 24, this activity was held in response to the request from the Tokushima Marathon Executive Committee to assist in cleaning up and beautifying areas around the marathon course.
All the participants focused and united their efforts to engage in the cleaning and beautification activity on this day not only because they wanted to protect the beautiful nature and landscape of Yoshinogawa, which is also known as "Shikoku Saburo," but also because of the innate hospitality of the Tokushima Prefecture residents who wish to welcome all runners of the marathon event regardless of whether they are from Tokushima or other regions.
Trash collected included about 18 bags of combustible garbage, 25 bags of non-combustible garbage, car tires that need to be disposed as industrial waste, containers, utensils, plywood, rubber tubes, plastic buckets, hose reels and large quantities of plastic wastes. The area around the levee and riverbed transformed beyond recognition and regained its beauty after the cleaning.
In the closing address, Mr. Fujimi, Planning and General Affairs Department Manager of NTT West Tokushima Branch, expressed his words of gratitude on behalf of the secretariat as it was the first time for the first round of the Adopt Program Yoshino River held in April to exceed 100 volunteer participants. He also looked forward to a large turnout for the upcoming "Tokushima Downtown Flower Road (Flower Planting Event)," which is scheduled on May 15 (Sunday) at the downtown area of Tokushima.
The event ended with a group photo-taking for all participants with the beautified Yoshino River as the background. Participants of the activity on this day probably felt equally refreshed, just like the scenery of the river after cleaning.
- Participating companies
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NTT Business Solutions Shikoku Branch, Tokushima Corporate Sales Department
NTT Marketing Act Shikoku Branch, Tokushima Sales Department; CRM Promotion Department, Shikoku 116 Center; Service Promotion Department, Tokushima Subscription Right Center
NTT Fieldtechno Shikoku Branch, Tokushima Sales Office; Equipment Department, Servicing and Operation Unit, Customer Support Center, Shikoku 113 Customer Service Center; Failure Control IC
NTT Neomeit Shikoku Branch, Network Department, Wide-area Operation Center, Tokushima Servicing and Operation IC; System Operation IC
NTT-West Business Front Tokushima Sales Office
TelWel West Nippon Shikoku Branch, Tokushima Sales Branch
Retired employees and family members of employees - Secretariats
- NTT West Tokushima Branch, Planning and General Affairs Department, Planning and General Affairs IC
NTT Business Associe West Shikoku Branch, Tokushima Office - Venue
- Site designated by Yoshinogawa Interaction Promotion Council (Tokushima Prefecture)
Segment in Tokushima City that is "adopted" by NTT West Tokushima Branch: 600m segment of riverbed and levee on the left bank that is 1,400m to 2,000m upstream from the mouth of Yoshino River - No. of participants
- 101
